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Harding

Bison Basketball Collective

The Bison Basketball Collective is your direct connection to the success and sustainability of Harding University’s Men’s Basketball program. As a for-profit NIL collective, we secure opportunities for student-athletes through Name, Image, and Likeness (NIL) agreements—allowing them to benefit from their hard work both on and off the court.

About the Collective

Contribute to the Bison Basketball Collective

Your contributions go toward compensating our players for appearances, promotions, community involvement, and content creation tied to their NIL rights. Every dollar helps keep the Bison program competitive at the NCAA Division II level.

How Contributions Work

The Bison Basketball Collective operates as a for-profit LLC and uses your contributions to fund NIL agreements with current men’s basketball players at Harding. These contributions are not tax-deductible.

We offer multiple ways to contribute:

  • One-time gifts for immediate impact
  • Monthly giving plans to sustain long-term growth
  • Corporate sponsorships and brand partnerships

Every contribution is an investment in the team, the university, and the future of Harding Men's Basketball.

Corporate Sponsorships

Partner with the Bison Basketball Collective to support the program

Are you a business looking to partner with the Harding Men's Basketball Program but not sure where to start? The Bison Basketball Collective is your gateway. As a corporate partner, your business will have a unique opportunity to enhance it's brand visibility through the Harding Men's Bison Basketball student-athletes and the Bison Basketball Collective website.

Partnership Tiers

The Bison Basketball Collective has three options for corporate sponsorship with the program. Select your preferred sponsorship level below and click the Sponsor button to checkout:

White ($1,000)

  • Company Logo on Website
  • 2 Season Tickets
  • Autographed Poster
Choose this Level

Black ($5,000)

  • Company Logo on Website
  • 4 Season Tickets
  • Autographed Basketball
Choose this Level

Gold ($10,000)

  • Company Logo on Website
  • 6 Season Tickets
  • Autographed Jersey
  • Gameday Sponsorship for every Men's Basketball home game
  • Tip-Off Dinner Sponsor
Choose this Level

FAQs

The Bison Basketball Collective is a for-profit Name, Image, and Likeness (NIL) collective that supports Harding University’s Men’s Basketball program by funding NIL opportunities for its student-athletes.

No. The Bison Basketball Collective is an independent, for-profit entity and is not officially affiliated with or endorsed by Harding University or its athletics department.

NIL stands for Name, Image, and Likeness. It refers to the rights student-athletes have to receive compensation for their personal brand—through things like social media promotions, appearances, endorsements, and more.

Contributions are used to compensate Harding men's basketball players through compliant NIL agreements. These often involve promotional work, community engagement, content creation, and more.

No. Because the Bison Basketball Collective is a for-profit entity, contributions are not tax-deductible.

We work with legal and compliance experts to ensure that all NIL agreements follow NCAA Division II and Harding University guidelines. All deals are tied to legitimate services or appearances.

While you cannot designate funds to a specific player, you can specify interest in supporting a particular initiative (e.g., community outreach or promotional content). Our team ensures equitable and compliant distribution of funds.

No - The NCAA prohibits student-athletes from being paid based on their performance. For example, a business would not be able to pay a student-athlete more or provide performance bonuses based on his performance in athletic competitions.

There is no minimum to give—we welcome any level of support.

If you have questions, we can be reached via email at info@bisonbasketballcollective.com or through snail mail at:

1001 S 52nd St
Suite 100
Rogers, AR 72758

Yes! We facilitate branded NIL deals between Harding basketball players and local or national businesses. Reach out to us for partnership opportunities.